EWC25 Content Creator Park
Project Overview
As part of this branding project, I worked closely with the design team during the brainstorming and concept development phase to shape the visual identity’s core direction.
We developed the logo concept, integrating the letters CCP within a hexagon icon. This concept was adapted into two different logos — one for Content Creator Park and another for Content Creator League — both sharing the same shape to visually link the two entities.
Date
Services
VISUAL DESIGNS
Industry
Esports
Challenges
Achievements
The biggest challenge was designing a space that could cater to multiple creator personalities, gaming communities, and activation types while maintaining a unified visual language. The project also required balancing sponsor visibility, creator branding, audience engagement, and operational requirements across a large and dynamic venue environment.
Process
My contributions also included creating the English and Arabic logo typography, designing the key visuals, and producing main mockups to showcase the brand in real-world applications.
In addition, I collaborated with 3D designer Adam to create a detailed 3D map of the venue, bringing an immersive and visually engaging element to the branding presentation.
This was a collaborative effort with a talented design team, and I’m proud to have helped bring the brand’s vision to life.
Many Thanks to Michelle Hayman " Designer Lead ", Marvin, and Jean.
Client
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